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The employer brand is the first impression that the employer makes on the prospective employee. A good branding strategy makes them feel that the employer cares about them.
Leverage Social Media
Social media is a powerful tool for an employer to hire the best people. It can help you reach a vast number of people at a very low cost.
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Conduct Employee Survey
The employee survey is the best way to think about what employees are thinking about your brand.
Do a Storytelling
The storytelling is a unique way to make your company heard. It develops the substantial branding value of the company.
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Conducting Interviews
You can showcase your cultural values. You can either hire somebody from outside or someone from your leadership team to discuss the different aspects of your organization.